How Tech is Changing Journalism

Hazard’s hologram interviewSource: newscaststudio.com

The 2018 World Cup had a number of spectacular moments. But perhaps one of the most impressive did not take place on the field. Instead, it took place during an interview, where science fiction became reality. Belgium national team player Eden Hazard gave an interview straight after his team had beaten Brazil in the quarter final, and it seemed about as interesting as any number of other interviews that had taken place. At least until you realised that Hazard was not in the studio at all. What appeared instead was a hologram projection of him.

Though the reality of the “hologram” is not what is seen in science fiction movies, it was still an impressive sight. There is more than a little illusion involved, and hologram technology uses lighting, lasers and 3 and 2D effects to recreate an overlaid image over an existing one – a bit like VR but more complex. Belgium channel La Une successfully brought Hazard ‘into the studio’ using this cutting edge technology, however, the process was limited to delays in satellite broadcasting signals, demonstrated by the more than a few awkward silences that occurred, but it was an impressive feat none the less.

The interview attracted a huge amount of attention and many are now wondering if it is perhaps the best indication of where journalism will likely be heading in the future.

The Journalism-Technology Evolution

Technology is speeding forward in all departments. You can play a full range of casino games on your mobile phone, and that same device can be used by a journalist to capture essential information, take photographs and send through transcripts in record time.

Not so long ago the journalism scene was very different. Reporters were massively restricted by available technology, which likewise impacted the quality of possible reporting. Cameras were clunky, offered low quality, and limited where journalists were able to venture. Research was a time consuming and tedious affair, and when wanting to get important information out to the public, the available avenues were a fraction of what is available today.

Presently, a journalist is able to gather, process, and get important information out in just minutes of time, digital equipment, wireless technology, social media platforms, and the incredible flexibility of the Internet. Truly, journalism has never before been so advanced.

Yet, many are arguing that the advances in technology are not necessarily a good thing.

Social Media And Trash News

As much as technological leaps are advancing journalism, they are hindering it in other ways. More than ever, news is being sought out over social media platforms, such as Facebook and Twitter. The problem with the situation is a serious growing lack of credibility in news sources, with just about anyone now able to claim that they are providing news.

This has resulted in a great deal of misinformation, and even outright fake news being spread, while credible sources are lost in the chaos. This has resulted in a situation where even once reliable news sources are forced to take approaches at sharing news that would not have previously been considered, simply as a means to keep up, and not become obsolete.

The Cutting Edge Is Sharp

As it stands, real, hard-hitting journalism in today’s world is yet to find a comfortable balance. The latest technology undoubtedly provides and astonishing level of freedom, speed, and accessibility, but proper standards are yet to be provided in a digital world that is all but drowning in thousands of sources, most of which are less than reliable.

It is indeed an exciting world, where hologram interviews are a reality, but also a scary one, where loud mouthed bigots can get as much attention as a multi-award winning professional. The world will continue to evolve regardless, and the news and media industries with it. Where things will be in a few years remains to be seen, but hopes are it’s a world where hologram interviews are normal, and public attention is where it should it be.


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